PRESENTATIONS


On this web page, you can find a curated selection of presentations from the Poland & CEE Retail Summit available for download. These presentations cover a wide range of topics related to the retail industry in Poland and Central and Eastern Europe. Additionally, we offer a variety of useful information materials for download, including reports on topics such as the Retailer of the Year, which includes an in-depth analysis of the winners and the secrets to their success. These materials can be found at the bottom of the page.


It's important to note that while the summit included keynote speeches and panel discussions, most of the content was delivered through panel discussions. Thus, there are no presentations available for download from these discussions. Nonetheless, we have worked hard to provide you with the most insightful information materials from the summit, so please feel free to explore and discover the latest trends and insights in the retail industry in Poland and CEE.



Main Stage



Economic Pulse: Consumer and Market in 2025
Anna Karpowicz Client Business Partner NIELSENIQ
Krzysztof Szczerbacz Brand & Media Eastern Europe Leader  Strategic Analytics & Insight NIELSENIQ

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Virtual assistants or how conversational AI is revolutionizing the customer experience in the retail sector.

Bartłomiej Królicki Expert PwC
Michał Targiel Partner PwC

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The premium consumer: how employee benefits are driving profits in the retail and restaurant industries

Arkadiusz Rochala CEO and Vice President of the Management Board PLUXEE POLSKA
Karol Kamas CMO, Member of Executive Board PL PLUXEE POLSKA

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Who are the customers and what are they looking for in multi-retail media? Premiere of the Retail We Shop 2025 report by Blix & Kantar.

Piotr Biela Business Development Manager GRUPA BLIX
Mateusz Dąbrowski
Business Development Director GRUPA BLIX

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The Future of Sales – People, Technology, Relationships. Together We Create a New Market Standard.

Marcin Sikora Head of Commercial Excellence NESTLE POLSKA

Tomasz Kajdzik Director of Sales & Implementations ASSECO BUSINESS SOLUTIONS S.A.

Building Emotional Loyalty: The Future of Consumer Engagement in Retail
Patrick Bacher Senior Commercial Director North & Central Europe, South Africa TCC GLOBAL

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How Microsoft's intelligent technologies are shaping the future of unified retail

Jakub Abram Project Team Manager/ Senior Consultant IT.INTEGRO
Przemysław Kniat Sales Department Manager IT.INTEGRO SP. Z O.O.

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How to reduce losses in warehouse logistics?

Michał Ostrowicki Logistics Director Muller Factory Świecie S.A. MULLER
Paweł Wierzbicki Managing Director Toyota Material Handling Poland TOYOTA MATERIAL HANDLING POLSKA

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Supply Chain Plenary Stage


Smarter Logistics: Digital Tools for Agile Operations
Thijs Jeschke Solution Consultant STACK & TRACK

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CASE STUDY: Leveraging IoT for Returnable Packaging Tracking and Establishing Intelligent Supply Chain
Kinga Kuc Warehousing and Distribution Coordinator CASTORAMA POLSKA
Michał Kowalski Partner - Sales & Business Development SIGFOX POLAND

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Optimizing store and warehouse inventory: how Sklepy Komfort unlocked millions of PLN from stock using AI and automation
Kamil Folkert CEO OCCUBEE

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A new wave of protectionism? The impact of Trump Administration's tariff changes on global trade
Sławomir Czajka Global Trade Team Leader, Partner EY

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Techinvest Stage


Smart Stores: Transforming Physical Retail for the Future

Klaus Smets Vice President HANSHOW

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Electronic collaboration of companies today and tomorrow

 Łukasz Barchański EDI Consulting Director COMARCH S.A.

Marta Frok EDI Consulting Manager COMARCH S.A.

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How Are RFID and OCR Transforming Retail? From Automatic Identification to Mobile Printing

Patryk Dondziak Business Development Manager Eastern Europe CIPHERLAB EUROPE
Wojciech Świątek BDM / KAM Retail & Food SATO

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A Story of Digital Transformation at Moldova’s TOP 1 Retailer: From Data to Decisions

George Mincovschi Chief Business Development Officer MOLDRETAIL GROUP

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Process Mining in Retail: Order Management Optimization

Wojciech Zajączkowski EY Partner, Digital GBS Transformation Leader EY

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eRetail Technology Stage


RCS in Retail: A New Era of Communication – Effective Implementation in Business
Karolina Antonowicz Chief Revenue Officer MESSAGEFLOW, VERCOM GROUP

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Retail Media Network – Join the Digital Marketing Revolution for E-commerce

Jovan Protic Vice President RINGIER AXEL SPRINGER
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No limits with VTEX: one platform, multiple business models (eCommerce B2C / B2B, omnichannel, own marketplace)

Tomasz Cyrek Country Manager VTEX

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 New Era of Pricing Strategy for Consistency Across All Sales Channels

Grzegorz Rudno-Rudziński Managing Partner UNIVIO

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eRetail Strategies & Data Management


Data as the Key to Personalization, Seamless Customer Experience, and Higher Conversion – How Salesforce Drives Transformation at VRG Group (Vistula, Wólczanka, Bytom).

Aneta Kazanowska Director of Online Stores VRG S.A.
Piotr Lempkowski Enterprise Retail Lead SALESFORCE

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Data-driven Retail Media: from insights to building competitive advantages

Dorota Dałek Media Strategy Manager ALLEGRO

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The Future of Retail Media Networks: More Data, More Control, More Revenue

Adrian Roman Blink Consulting Market Lead ESSENCEMEDIACOM POLAND
Neill Brookman GM & VP EMEA METAROUTER

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RETAIL & CPG CFO STAGE

Rethinking your supply chain: Why Outsourcing is a Competitive Advantage from a CFO perspective

Eric Rougié SVP Finance Continental Europe GXO

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Enterprise efficiencies with AI

Nir Manor CEO TRANSFORMATIONAL RETAIL GROUP
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Right here, right now: "Benefits of AI in Finance Management".

Maciej Majewski PhD HiTech Advisor PwC POLAND

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Retail & CPG HR Directors Stage


AI in HR: The Revolution That’s Happening Now!

Katarzyna Ellis EY Partner, People Consulting Team Leader EY
Dorota Kubiak HR Director EY

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Employer Branding and EVP: Consistency is a Key to Attract and Retain Talent

Anna Borowska Manager PwC
Bartosz Siwiak Senior Manager PwC

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Onboarding Better to Sell More: Onboarding as a Tool for Boosting Frontline Employee Efficiency
Adrian Witkowski
CEO
GAMFI

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Organizational Transformation Starts with People: Supporting Change Where It Happens
Irena Ciemniewska
Manager PwC

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FMCG & Retail Trade Collaboration Stage


What's in Store for Retail Media?

Nir Manor CEO TRANSFORMATIONAL RETAIL GROUP

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ESG and its competitiveness in light of proposed changes to regulations - a storm in a teacup or a change of priorities?

Aleksandra Stanek-Kowalczyk Partner, Consulting Sustainability Leader EY

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eRetail CX & Loyalty Stage


Brand Power in the Digital World: How Programmatic Drives Branding and Sales in Retail

Łukasz Bańkowski Sales Director CEE ADFORM

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 Loyalty is the new growth – Strategic use of loyalty as a source of business growth and building competitive advantage

 Daniel Szulc Head of Analytics LOYALTY POINT

Dominik Zacharewicz Managing Partner LOYALTY POINT

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 How to build a 360° customer profile and create personalized experiences using artificial intelligence in Salesforce?

Piotr Gąsik SFMC & Data Cloud Product Line Lead ENXOO
Kamil Rojek Salesforce Business Architect ENXOO

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eRetail & Omnichannel Logistics Stage


Designing infrastructure to meet large-scale logistics needs

 Artur Badowski HUB’s and Operational Infrastructure Director DPD POLSKA

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ESG & Sustainability Main Stage


A stable Operator is a guarantee of the smooth functioning of the deposit system. How to choose the right Partner?
Jakub Ogórek
CEO POLSKI SYSTEM KAUCYJNY S.A.
Krzysztof Kania
Commercial Director POLSKI SYSTEM KAUCYJNY

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Sustainable Commerce Stage


Packaging Innovation: Using the Closed Loop to Build Competitive Advantage
Katarzyna Grabarska
District Business Partner JERONIMO MARTINS POLAND
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Sustainable Supply Chain & Operations Stage


Expensive or cost-effective? Debunking the high costs of a sustainable supply chain

Tomasz Sączek Business Development Director CEE IPP POOLING
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Circular Retail - effective waste management strategies for the sustainability era
Piotr Bruździak
Sales & Marketing Director STENA RECYCLING
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PPAs in the context of the retail market
Rafał Hajduk
Chief Commercial Officer R.POWER S.A.
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GS1 2D Codes: A New Era of Consumer Engagement
Magdalena Bednarkiewicz
Project Manager - Retail GS1 POLSKA
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Counting emissions in supply chains. Practical approach, case study.
Mateusz Boruta
Managing Director ECR POLSKA X LEAN&GREEN X BIGMILE
Paweł Brzeziński Program Development Manager ECR POLSKA X LEAN&GREEN X BIGMILE

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Tracking That Delivers: Ethical Sourcing in Practice
Jacek Puła
Head of Raw Materials Procurement AVON INTERNATIONAL
Paula Kasprzyk Sustainable Materials Procurement Manager AVON INTERNATIONAL

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Additional Materials

(Select the text beneath the company logo to access and download available materials; a single company may offer multiple resources.)





Mainstage




Supply Chain Plenary Stage





Techinvest




eRetail Stages



Trade Collaboration


ESG Stages